Japan's Nikkei BP Consulting company published the results of survey on the launch and sale of local and international trademarks in the eight regions in Asia. The eight countries are India, Indonesia, Thailand, Vietnam, China, Japan, South Korea, and Taiwan. Survey is a survey that measures the 'strength' trademark in several countries.
The survey is divided into 10 categories, namely Fast-moving, consumer goods (FMCG), Foods, IT / electronics Home, Automobiles, Retail, Finance, Internet-related, Media, Restaurants, and Sporting goods . For Indonesia, the survey carried out on the town Jakarta, Surabaya, Bandung and Medan. The result, the Nokia brand was ranked first by number brand power 78.2. While ranking second to fifth is occupied by Honda, RCTI, Toyota and Google. Brand Nokia not only is the number one in Indonesia, but also tops in India and Vietnam.While still in the survey, the name Apple was ranked first in China, Japan and Taiwan.